InfoQ Homepage Presentations Developing Customer Empathy
Developing Customer Empathy
50:07
Summary
Chris Witeck discusses empathy mapping which is so much more than a one-time session of profiling your customer, showing off your idea, and collecting the feedback. Witeck covers key lessons learned by Citrix Labs as they tackle their goal of customer led innovation.
Bio
Chris Witeck is a Principal Technology Strategist at Citrix, where he works as a member of the Citrix Labs team to research and cultivate new technologies that will extend the value of Citrix solutions.
About the conference
Software is Changing the World. QCon empowers software development by facilitating the spread of knowledge and innovation in the developer community. A practitioner-driven conference, QCon is designed for technical team leads, architects, engineering directors, and project managers who influence innovation in their teams.
Feb 18, 2016