InfoQ Homepage Presentations What Computers Can Teach Us about Humans: Machine Learning in Marketing
What Computers Can Teach Us about Humans: Machine Learning in Marketing
21:53
Summary
Melinda Han Williams discusses using machine learning in marketing.
Bio
Melinda Han Williams is the VP of Data Science and Analytics at Dstillery. Before joining the ad tech industry, Melinda worked as a physicist developing third generation photovoltaics and studying electronic transport in nanostructured graphene devices. Her peer-reviewed journal publications have been cited over 5,000 times.
About the conference
PAPIs is the conference made by and for ML practitioners. Anyone can submit talk proposals (blind-reviewed by our committee) or ask questions to take discussions further. Breaks between sessions are perfect to get to know fellow attendees, speakers, and top ML companies.
Nov 23, 2018